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• CALEB SUN is a Philly-based multidisciplinary designer crafting moving, interactive, story-driven systems.
  
  Currently @ Smith & Diction

  Contact ↗

  Instagram ↗

  LinkedIn ↗

  

  Book Design, Exhibition Design

  Lifeblood

  _{A series of artifacts in remembrance of Pittsburgh's bygone gay bars.}
  

  Film Title Design

  Bloodfriends

  _{Titles and lower thirds for a film about genetic siblings and chosen family.}
  

  Brand Identity Design

  Phipps

  _{Rebranding a Pittsburgh institution for the modern age of horticulture.}
  

  Exhibition Identity Design

  Alchemy Earth

  _{A modern, elegant identity for a ceramic arts biennial held in the birthplace of porcelain.}
  

  Packaging Identity Design

  Si Xiang Mooncake

  _{Mooncake packaging for Chinese Americans who can't speak Chinese.}
  

  Brand Identity Design

  Design Lecture Series

  _{An identity for the 2024-2025 Design Lecture Series at Carnegie Mellon School of Design that's in perpetual motion.}
  

  Poster Design, Book Design

  Memory of a Monarch

  _{Book and poster documenting the cross-border migratory patterns of monarch butterflies.}
  

  Web Design

  Dropbox Brand Design

  _{[Confidential]}
• _{Lunar New Year Postcard
  Risograph}
  _{Sonny Angel Book ↗
  Editorial, bookbinding}
  _{CMU Design Week 2024}
  _{Sisyphus's Dishes
  Rive, Motion}
  _{[In Progress] Neue Bobbin Typeface ↗
  Type Design}
  _{Letter to a past self ↗
  Laser Cutting}
  _{ASCII ↗
  Zine}
  _{Singularity Typeface ↗
  Type Design}

• Caleb Sun is a Philly-based brand and graphic designer.
  
  He’s passionate about creating artifacts that feel like a breath of fresh air and make people excited about the brands that they interact with through strategic, moving, story-driven systems.
  
  But he does all sorts of things.

  • ___
    Expertise
    
    Branding, digital, motion, print, matcha whisking, farmers market hunting, etc.
    
    ___
    Experience
    
    Smith & Diction ↗ _Present
    JWC Creative ↗ ₂₀₂₅
    Dropbox ↗ ₂₀₂₄
    
    ___
    Education
    
    Carnegie Mellon University
    Graphic Design _BFA
    
    

  • ___
    Seeking
    
    Freelance web, print, and branding projects about culture, food, queerness, and archives.
    
    ✉ Drop a line!
    
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    Recognition
    
    CMU Design Merit Award ₂₀₂₅
    Lee Goodman Scholarship ₂₀₂₄
    Frank Ratchye Further Fund Recipient ↗ ₂₀₂₄
    CMU Design Merit Award ₂₀₂₂

    
    

  • Made with: HTML/CSS/JS
    Typefaces used: Director Degheest by Ange Degheest, Camille Depalle, Eugénie Bidaut, Luna Delabre, Mandy Elbé, May Jolivet, Oriane Charvieux, Benjamin Gomez, Justine Herbel. Distributed by velvetyne.fr